We’re just two peas in a pod (well, blue peas, actually).

They say birds of a feather flock together. And so the story goes… How we turned a friendship and love for family, little ones, fashion and frankly the desire to hang out together all day, into one of the most (we think) unique baby boutiques on the web.

Sarah was always the creative one growing up. Helen was too. Helen always dreamed of starting her own business. Sarah did too. We had worked together for years at a marketing firm, but both realized it was time to combine creative forces and fulfill the long-standing desire to start something on our own.

We knew from experience (and an online survey we sent to every soul we know) that the online world truly lacked the kind of experience you get from your favorite hometown baby boutique. The ones out there? Either tough-to-find, hard-to-use or have a lack of focus on the customer (that’s you). It’s cliché to say, but we wanted to do it better.

And so it became: Two Blue Peas. We’re baby people. We’re family people. We’re people people. And yes, we have some nerd in us… we’re web people too. We think these traits make a great formula. If asked why we’ve been successful, we like to say that — combined with luck — we pick great products, we operate on a personal level and we know what it takes to make a great online experience.

So, what does the name mean? Why blue? Funny you would ask. Of course you’d ask. Our business, our products and our customers aren’t ordinary. So why should the name be? We’re two peas in a pod — obviously — but we’re fun blue instead of plain ‘ole green. We know you’re not plain ole’… and hopefully you’ll find that we’re not plain ‘ole either.

Love,

… and Lillie and Penny (the first official little blue peas)
… Ok, ok and Duke, Ginger and Zeke (the pet peas got jealous)